This brand new template is available for your new child care website! The homepage features a fun animation with pre-school aged children and there is plenty of space to feature your logo right in the center.
Check out our child care website templates page for details and a link to demo the new site!
Following the 10 year anniversary of Websites for Daycares, we embarked on a mission to update our logo and website. 2 long years later (client projects come first!), we are finally wrapping up the final details of our new website. We are so excited to be launching our new site and logo very soon and wanted to share a preview with our audience.
Our new logo, designed by our very talented logo team:
And, a preview of our new homepage!
Thank you to all of our wonderful clients for your support.
Stay tuned for the announcement when we go live!
Does your Facebook business for your child care business get you noticed? Do you think it’s doing an acceptable job of driving more inquiries to your business? If not, it may be time to upgrade the appearance of it.
There are 2 places where you can, and should, feature attractive images so that when your page comes up in searches, potential new parents can see that you’re a professional operation. One is the profile graphic (smaller, square-shaped) that would generally feature your logo. The other is your timeline banner graphic that appears at the very top of your Facebook page and is the focal point when someone first visits your business page. Instead of having a generic photo here, we can design custom graphics for both that speak to your audience and are consistent, from a design standpoint, with your business. It is important for your branding to be consistent across all of your marketing channels including your website, your advertisements and your social media outlets.
We can not only create your professional new business website but we can also design these graphics for you as well. Here are a few examples of what we have done for other clients. Get in touch if you would like to get started!
Aside from posting photos of your cute kids in your classrooms, do you often wonder what you should post on Facebook? Here are some suggestions for your social media posts in 2018 to get your parents (and potential parents) connected and engaged:
Share a video: It is so easy with cellphones these days to create high-quality, short videos (1 minute or less) that are easily uploaded to your child care Facebook page. You could capture special events, lunchtime, outdoor time fun or children engaging in learning activities in the classroom. Make sure and get permission from parents of any children appearing in the videos beforehand, of course.Good luck and if you’re not already a client, we hope to be doing business with you soon!
In today’s blog, we are answering some common questions related to choosing template versus custom child care website design. We do create websites both based on our pre-designed templates as well as 100% custom child care websites.
I like a template but I want different photos. Does this require a custom design?
No, we don’t charge an additional fee to change out any stock images on our template designs that don’t apply to your specific audience. For example, if the template shows images of school-age children and you only care for babies & toddlers, we can change out those stock photos if they appear on the template you like.
What is the benefit to going custom?
Having us create a custom child care theme allows you to provide complete design direction on what you want to see in terms of colors, style, graphics, content sections, photos, etc. We send you a questionnaire that allows you to provide all of your input and we design the unique theme around your preferences. See image below of a recent custom child care website design for Fun Farm Centers.
Can I choose my own pages or do I have to use the titles shown on the templates?
Yes, you choose your own page titles whether you choose template or custom. Every one of our website setup packages allows you to choose your own page titles. See website example below of a website based on our Academic Success theme.
What if I don’t have content for all of the pages I want?
We have generic content for common pages like About, Programs, Enrollment, Curriculum, etc. We can use this content to fill-in where you need help getting your website pages complete and launched.
If we can answer any additional questions for you about our websites, please get in touch with us!
In case you missed these available enhancements to your child care website, here’s a quick reminder of three of our more popular services:
The Detailed Career Inquiry Form (with Resume Upload feature)
We can create a dedicated page for “Careers” on your website and install a detailed Career Inquiry form that includes fields to collect their contact information, their interest, their education and background and also a resume upload feature. You can now direct interested applicants directly to your website to start the process of becoming a member of your team. Check out an example at Douglas Academy’s website.
Fillable PDF Child Care Form Creation
Often, our child care business owners want to automate and simplify their child care forms making it easier for parents to access, fill out and return. We can take your Microsoft Word or PDF forms and convert them into fillable PDF forms that can be filled in and saved electronically. Parents can go to your Enrollment page, download, save, and fill out the forms on their computer. When they are done, they simply click to email them to you – all digitally and efficiently. Request a custom quote for this service as each form tends to be unique in size and time to convert.
Password-Protected Parent Portal
A Parent Portal page is an additional page (or pages) we can add to your website that are protected via a username and password you choose. You can use this page to make available information, forms, photos, announcements, etc only to your enrolled parents with the access login. The content for this page is easily managed via the back-end system, along with all of the other pages on the website.
For more information on these and other add-on services, please visit our “Website Options” page on our website.
It’s been called Google Places, it’s essentially tied to Google Maps, but it’s now referred to as, “Google My Business.” If there is one thing you need to do for your local child care business, if you haven’t already, it is to make sure you have a confirmed listing on Google My Business. It’s critical to making sure your website appears in local searches on Google for your type of business.
Your Google business listing is essentially your online business card – free advertising. This is the place to publish your operating hours, provide current contact info, your website address, and for people to leave you reviews (which show up in your Google listing.) Are you more likely to click on a child care business with zero ratings or ten 5-star ratings? Drive your customers to your Google listings for all positive reviews!
This page on Google’s website outlines the benefits, how easy it is to sign up, and a link to get started. If you already have a listing, now is a great time to make sure all of your information is updated.
First, wishing each of you a Happy, Prosperous New Year!
For this blog post, I wanted to feature two of our latest custom child care website projects. Two of our long-standing clients wanted their outdated child care websites to have a fresh new look and we also needed to get their websites mobile-responsive. So, we started from scratch and created unique, eye-catching designs, updated all of their content, and launched their new websites just in time for the new year.
Check out Little Scholars Early Learning and Young Years websites and please – give us your feedback!
We hope you will take a moment to browse their new sites and consider all the benefits of custom website design with Websites for Daycares!
Google Maps / Places (Get Started: http://www.google.com/business)
Your business is a “local” business and therefore needs to be on Google maps in order to display in the local search results for businesses like yours. It takes a few weeks to get your physical location confirmed on Google Maps but once it is, you will see your business pop up on the map listings that Google displays to your potential customers. Don’t miss out on this free advertising and organic traffic to your business website! Follow these steps via the link above:
Google + (Get Started: http://plus.google.com)
Google+ is essentially your Google Website Business Page. You can provide basic info about your business, upload photos, read and respond to reviews, and manage your map location. I highly recommend you ask all your customers to leave testimonials on your Google+ page! These reviews (star ratings) display on Google’s search result pages and map display alongside your listing. Potential customers can’t see your testimonials buried on your website pages. Make sure they are legitimized and more visible on your Google+ page.
When you visit the link above, click the “Join Google+” link to get started on creating your business page.
Google Analytics (https://analytics.google.com)
Google Analytics is the best tool available for analyzing your website visitor information. You can review highly detailed and comprehensive statistics to determine how many visitors to your site you are receiving, how long they are staying on your site, the bounce rate, how they found your site, even what browser and type of screen they viewed your website on. The information is endless and can be extremely valuable in determining what areas of your site may need more work and what marketing efforts are providing the most traffic to your site.
To get this installed, you will need to enter your domain name, verify ownership of the domain/website and then install a tracking code on each page of your website. Have your website developer assist you with that final task. Within days, you’ll start receiving analytics on your business website.
Good luck and if you’re not already a client, we hope to be doing business with you soon!
Tree of Life Child Care Centre and Kindergarten of Brisbane, Australia needed a fresh new look for their child care business website. We used the colors and style of their logo to create a 100% unique theme and tied in elements throughout the page to reinforce their brand and logo.
The site is 100% mobile responsive so it automatically formats for mobile phones, tablets, as well as desktops. No separate mobile site needed! Just one site to manage.
We hope you will take a moment to browse their new site and consider all the benefits of custom website design with Websites for Daycares!
You can also call us at (281) 993-4011 or email us directly at info@websitesfordaycares.com
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