Category: Uncategorized

Rising Star – New Child Care Website Theme!

This featured child care / daycare website template is called Rising Star and is now available for your new child care website.  The overall color scheme is light, bright and has neutrals with a few pops of color.  The detailed inquiry form can be found on every page for easy access by prospective parents and is also set up with Google’s anti-spam feature to protect you from spam.

Have a look and let us know when we can start on your new child care website.

A Recent Child Care Logo Makeover Project

After using the same logo for more than 8 years, our client reached out to us for a fresh redesign of their logo.  We kept the aspects from their old logo that they wanted to retain for the new and improved logo and created something much more modern, friendly and professional for their brand.

Get in touch if you would like us to help you create a new logo for your child care business!

Website Spotlight: Our Circle Time Theme

This month, we would like to spotlight a client website (Four Stars Childcare Facility) that was created based on our Circle Time child care website theme. This theme is 100% mobile friendly so it displays perfectly on all device screen sizes.

This website theme is a client favorite because of its versatility to easily adapt to the client’s color theme, the decorative page icons at the top of the page and the overall clean, organized layout.

Four Stars Childcare had a Facebook page for their business so we seamlessly tied in their Facebook feed on the homepage to display their latest news.  Their contact page has a clickable, interactive Google map and they also have the enhanced Photo Gallery feature on the Gallery page.

Visit Four Stars Childcare Facility and let us know what you think!

5 Signs Your Website is Overdue for an Update

You may have been putting off that website redesign for some time – thinking, “Well, maybe it’s not that bad” or “Maybe I am getting more business from my website than I think.”  If you haven’t had a fresh update to your website in more than a year or two, it’s probably overdue for an update and here are some signs that it’s time for that investment:

  1. Low site traffic and/or poor search engine rankings:  Check your site visitor stats and view the trends over the past 12 to 36 months to see if traffic is steady or falling off.  Also, check your site position on Google with some key search terms and if you’re not where you want to be, you need a web developer who can help you with SEO.innv
  2. Outdated content or design:  Web design trends change year after year and over the years, sites have evolved graphically, structurally, and in terms of user-friendliness.  Your site may be doing you more harm than good if the overall design is very outdated and could actually be driving people away from your business when they visit your site.
  3. Your site is not mobile-responsive: Your website needs to be mobile-friendly considering the fact that more and more people are visiting websites on smart phones or mobile devices than ever before. If your site is more than a year or two old, it probably isn’t mobile-responsive and Google has noticed. Make sure you don’t get penalized for not having a user-friendly website.
  4. Dead links or pages: Nothing can drive away a new potential customer faster than clicking on dead links on your site – especially on your homepage. Do a full site check and make sure you address any and all of these.
  5. Low or no interactivity on the site:  There are so many ways that you can incorporate features on your site that take your pages from boring to exciting. Consider a home page video introduction video or a few video client testimonials.  You could even have a Google interactive tour video added so that people can get a peek inside your facility without having to make an appointment.  If your business has an active Facebook page, add a Facebook widget showing the live feed right on your homepage.  Add a feature that allows people to navigate through slides on your homepage that features your latest announcements or benefits of choosing your business.

I hope this post has been helpful in making the decision to update your website and as always, if we can be of any assistance, don’t hesitate to contact us at info@websitesfordaycares.com.